It’s Time: Bring Back the Air Max 95 “Neon” “Pink Foam” & “Mandarin”

There’s no denying it: the Nike Air Max 95 is a cultural icon. Since its debut in the mid-‘90s, the silhouette has remained a favorite among sneakerheads, collectors, and everyday wearers alike. And while Nike has done well to keep the 95 relevant through limited drops and eye-catching colorways, there’s one glaring issue that fans keep running into — they simply can’t get a pair.

Let’s talk specifically about three of the most coveted recent colorways: the Air Max 95 “Neon” “Pink Foam” and “Mandarin” These releases have all but vanished from shelves, leaving loyal fans frustrated, forced to either camp outside the store, pay absurd resale prices, or miss out entirely.

The Reseller Chokehold

These Air Max 95s weren’t just popular — they were instantly impossible to buy at retail. The moment they dropped, bots and resellers were ready. Pairs were snapped up within minutes, and shortly after, listings appeared on resale platforms marked up by 2x, 3x, sometimes more.

This exclusivity wasn’t by accident. Nike’s current strategy thrives on scarcity. And sure, hype drives brand power, but when the average consumer can’t even get close to the product, it becomes more of a tease than a celebration. Loyal fans who genuinely love the silhouette and its design heritage are being priced out — not by Nike directly, but by a system thats allows to continue.

Why These Colorways Matter

• The “Neon” is arguably the most iconic Air Max 95 of all time. With its gradient grey panels and striking neon green highlights, it’s a must-have for collectors and newcomers alike. HM4740-001

• The “Pink Foam” brought a fresh, playful twist to the 95, appealing to both women and men who wanted a more expressive look. It was a perfect blend of sporty and streetwear-ready. HJ5996-001

• The “Mandarin” injected fiery energy into the line, standing out without compromising the silhouette’s DNA. Its bold citrus tones made it a summer essential — if you could find it. HM4740-005

Give people time to plan. Drop them in stores and online. Make them available in real quantities. Let the people who love these shoes actually own them.

Time for a Restock — For the People

The Air Max 95 is more than just a sneaker—it’s a cultural artifact. But that culture is being undermined by artificial hype and inflated resale prices. Retailers has the power to change that with a thoughtful restock strategy that honours both the legacy of the silhouette and the loyalty of the community.

So here’s the message, loud and clear: Restock the 95s. Give them back to the people.